By: Liane Bate
If you have been hunting around for a good money making opportunity online, then you've likely already read a lot about blogs and how they can be very profitable if you set them up right.
You may wonder how true it is that blogs can actually be a great money making opportunity all by themselves, and how something so fun to do can create so much extra income for you.
But when you really think about a blog – as simple as it may seem, not to mention free – and know a bit about internet marketing, then you will see that a blog, in itself, contains all of the necessary elements of internet marketing, all rolled into one.
This has huge implications, because you already know that blogging is completely free, and now I'm telling you that it can also be a goldmine for you if you want a money making opportunity at your fingertips that really works!
Now let's look at the various ways that one can market a business online. When we look at these methods closely, we can see how easy it is to set up a blog for free, and start earning fairly quickly from it.
One of the best ways to market an online business is by writing articles, or providing quality content that entices readers to want to read more, and visit your blog often.
Writing good quality articles is a way to bring in new, and repeat customers to your business. After all, why would they visit your blog if you have nothing interesting to say on it?
When you offer something of value, your number of blog readers will increase, and you will have a loyal and interested customer base of highly targeted readers wanting something you have to offer.
If you have an online money making opportunity, or want one, you usually have a product or service that you want to sell to make some money. So once you've established a good readership by providing quality content, you can start to make offers within your blog posts.
The reason this is so effective is because you are first offering something to your readers for free, and because it is of value, they come to know and trust you as a good source of information. In this way, you have established respect for yourself and your business, and have essentially pre-sold them on whatever product or service you want to offer.
Pre-selling is a highly effective way of doing business online or offline. The wonderful thing about pre-selling on a blog is that on your blog, you also have a built-in section when you set it up that allows readers to make comments on your posts.
By allowing comments and interaction with your readers, you are potentially getting some very good feedback on your information, and if you keep the communication lines open, you can built even more rapport, and come to realize what it really is that your customers want.
Knowing what your customers want in your money making opportunity is a vital piece of information that you cannot live without. So by writing articles, providing something free of value, building a readership, pre-selling them your product or service, and keeping communication lines open, you are doing what internet marketing is all about!
Don't forget that a blog is very much like a web page – you can do with it as you please, and add whatever you want, such as images, audios, videos, or Google Adsense code.
It's also super easy to learn a little HTML just so you can put links within your blog posts pointing to your main website or pointing to other deep links within your site, or other blog posts or sites. Linked and highlighted text seems to be picked up by the search engines more quickly than regular text, so don't underestimate the importance of this!
With a basic knowledge of internet marketing concepts, you can now see how your blog can be a money making opportunity all by itself.
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